Review of Coca-Cola

Page reviewed 2015-04-05

71 Recommendations:

Like other Pages and interact with them.
Create more engaging posts.
Publish posts more often.
Respond to posts by others more frequently.
Ask more questions to your fans.

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Page Information

Pagename: Coca-Cola [Visit]

Category: Food/beverages [Visit]

Username: Cocacolaunitedstates

You have registered your username. Good!
Usernames allow you to easily promote your business, brand or organization's presence on Facebook with a short Page address.

Website: cola.com

You have given your website in your information. This allows your visitors to easily navigate to your website for more information.

About: Information specified.

You have provided a presentation for your organization. This gives the visitor information about you and what to expect if they choose to follow you on Facebook.

Milestones: 6

You have added several milestones and displayed for your visitors what achievements you have accomplished.

Pages liked: 0

Are you even interested in other companies? You ought to be. By liking other Pages and integrate with them, you increase the visibility and interest for your own Page.

Page Performance

Likes: 89,240,638

Wow, there are a lot of amazing things you can do with 89,240,638 likes.

Likes Growth: N/A

We couldn't calculate your Like Growth for the last month.

PTAT: 1,466,254

With that amount of likes you should be able to engage more of your followers.

Engagement Rate: 1.64%

The Engagement Rate is calculated by taking the total PTAT (people talking about this) and divide by the total number of likes. Our surveys has shown us that in order to reach success on Facebook you should have an engagement rate greater than 7%.

Posts by Pages

Posts per Day: 0.44

You publish two to four new posts each week. To activate your fans, you should add something on a daily basis.

Likes, Comments & Shares per post: 9,604

With that amount of likes, you should be able to activate more followers with your posts. Time to break your pattern and try something new. Try to post about a current and engaging event, post something funny or try Promoted Posts in order to boost your engagement.

Posts per type:

62.5% 37.5%

By having a good variety in your posts, your fans never get bored and they can always expect something new and exciting.
The variety in your posts is A-OK!

Timing: Perfect timing!

You publish the majority of your posts between 15 - 18 (GMT). At this time, your followers seem to be most active.

Length of posts: Between 100 and 500 characters.

The length does matter. The majority of your posts are between 100 and 500 characters long, which is appreciated by your followers!

Curiosity: You should ask more questions.

There are two major advantages to pose questions to your fans. It activates your fans leading to greater visibility for your Page and at the same time providing you with answers to questions that may be crucial for your company's sales and marketing.

Hashtags: Using.

Nice! You are using hashtags in your posts which expose your brand to more users.

Comments:

Your fans seems to responding best to Photos. Especially Photos posted between 15 - 18 (GMT).
To know more about what posts your followers like, check your Page's top posts.

Posts by others

Everyone can post to your timeline? Yes.

Posts by fans: Happens on a daily basis.

Response Rate: Catastrophic (23%).

What are you doing? Users write to you but you can not be bothered to respond?

Response Time: 268 minutes.

Users write to you and you are quick to answer them. Excellent!

Comments:

The most common times that users write to you are between 21 - 23 (GMT) and 12 - 14 (GMT) and the most common days are Saturdays.
You have some unanswered Posts by others which need your attention. Take a look.

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Page Comparison

Coca-Cola

Average
LikeRank

Average in
Food/beverages

Similar
Brands

Pages in 'Food/beverages'			LikeRank
2779		220 V	71
2780		Aceite En Su Punto	71
2781		Activia	71
2782		Coca-Cola	71
2783		5 Gum Germany	70
	See more statistics

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On Facebook, everyone’s got something to say. But what does it all mean for you?

Read our new guide to modern media intelligence and find out how top social media managers spur engagement, measure results, and shape their company’s brand voice in real time.

Date	Post	Likes	Comments	Shares

2015-02-09	Thanks to everyone for helping make the Internet a happier place. Let’s...	89402	1287	2605
2015-02-20	Your taste buds know things. Secret things. Future things. Find out...	59005	1082	660
2015-02-23	Can you guess who gets the Coke next in our new ad? Channel your...	8687	656	1118
2015-03-08	Don’t think of it as an hour lost. Think of it as an hour we’ve bottled...	5411	109	1330
2015-03-17	Even more lucky and rare than a four-leaf clover is a four-tab Coca-Cola...	6499	147	894

Unanswered Posts by Others - Coca-Cola

Date	Post	Comments

2015-04-05	[no text]	0
2015-04-05	AmericanToolbox recognized your contributions to the environment!...	0
2015-04-05	<3 #TBT #GREEDINESS "how much money we need to live on Earth?"	0
2015-04-05	[no text]	2
2015-04-05	When will coke release surge nation wide	0

Review of Coca-Cola

71

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Page Performance

Posts by Pages

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Page Comparison

Some nice links specially selected for you:

On Facebook, everyone’s got something to say. But what does it all mean for you?

Top 5 Posts by Coca-Cola

Unanswered Posts by Others - Coca-Cola

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